Course Description

BA (Hons) in Marketing with Event Management

Event management professionals are widely seen as important to the development and success of Irish business and the tourism industry. This stream will provide graduates with a blend of knowledge and skills to equip them for employment in positions in marketing and/or event management, or will alternatively enable them to proceed to postgraduate study. The central focus of the programme is on specialist marketing and event management subjects. The programme also features a number of relevant business subjects, which extend the field of study to the broader business environment within which the event management and marketing functions are positioned.

CollegeDublin Business School (DBS)
Course LocationDublin
Location PostcodeDublin 2
Course CategoryMarketing, Business
Course TypeClassroom Based
Course QualificationHonours Bachelor Degree
Awarding BodyQQI
Awarding Body DetailsBA (Hons) in Marketing with Event Management
Course DurationThree years
Course TimeFull time, beginning September 2019
Course Fee5,795
Entry Requirements2 H5 + 4 O6/H7, to include Mathematics & English or another language
Carear PathGraduates from this stream will have strong business knowledge and competence in an event management context and will be highly employable. They can expect to have a wide range of opportunities and should easily find suitable employment in the broad field of event management across a range of both public and private sector organisations such as central government departments, international hotel groups, incentive travel organisations and professional conference organisers.
Course CodeDB51​7
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Dublin Business School (DBS)
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